Contents
Introduction
The Campaign
Magazine Cover Gallery
After July 1942
Behind the Designs
House & Garden
Children's Playmate
Life
Steel Horizons
Ladies' Home Journal
The Flag In World War II
Search the Covers
About The Collection, Resources, Credits
Smithsonian National Museum of American History, Behring Center
About The Collection Resources Credits
July 1942: United We Stand
Behind the Designs
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What makes a good magazine cover design?
A good cover attracts attention to the magazine and gives the reader an idea of the contents. Sometimes it sets the tone for the entire issue, defining a graphic style for the pages inside. Individual photographers and illustrators, working with the art director or editor, create the artwork that is so important to the overall look and appeal of individual magazines.

Like posters of the period, the covers used simple, powerful images to convey clear messages. A number of the cover artists also produced posters and other artwork. For the United We Stand campaign, artists and designers worked to create visually exciting covers that combined the patriotic symbolism of the flag with the distinctive style and subject of each magazine. To learn more, look behind the designs of these July 1942 covers.

 

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House & Garden Children's Playmate Life Ladies' Home Journal Steel Horizons House & Garden Children's Playmate Life Steel Horizons Ladies' Home Journal