Archives Center, National Museum of American History

Archives Center Home  |  Collections Index

 

OVERVIEW OF THE COLLECTION

Title: Video Press Kit Collection

Collection Date(s): 1935-1993, undated

Extent and Forms of Material: (24 cubic feet, 80 boxes, 11 oversize folders)

Creator: Erol’s Video Club

Abstract: The Video Press Kit Collection contains press kits produced from the late 1970s to the early 1990s for over 5,000 film titles for domestic and foreign productions dating from the 1930s to the early 1990s. This collection was created by Erol’s Video Club in Springfield, Virginia. The date span of the collection reflects the release dates of the films profiled in the press kits.

Repository : Archives Center, National Museum of American History, Smithsonian Institution, Washington, D.C.archivescenter@si.edu 202-633-3270 www.americanhistory.si.edu/archives

Collection Number: AC0748

Processing Note: Processed by Franklin A. Robinson Jr., archivist, March 2005; supervised by Vanessa Broussard Simmons, archivist. Finding aid revised June 2008.

INFORMATION FOR USERS OF THE COLLECTION

Conditions Governing Access: The collection is open for research use.

Physical Access : Researchers must handle unprotected photographs with gloves.

Conditions Governing Reproduction and Use : Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Reproduction permission from Archives Center: fees for commercial use. Standard copyright restrictions apply to all copyrighted material.

Preferred Citation: Title and date of item, Video Press Kit Collection, 1935-1993, Archives Center, National Museum of American History, Smithsonian Institution, box number X, folder number XX, digital file number XXXXXXXX

IN-DEPTH INFORMATION ABOUT THE COLLECTION

Administrative/Biographical History : The explosion of the video rental and purchase industry in the 1980s meant that not only would a motion picture, television show, or even a theatrical production, have a revenue-producing first run, it would have a second revenue generating life on video cassette geared to the home viewing market. The growth of the home viewing market also spurred an industry of exclusively made-for-video productions, compilations of popular and vintage television shows, educational and documentary features, and filmed theatrical entertainment. Video “clubs,” as retail video tape rental/purchase stores were called, proliferated as the VCR revolution took hold throughout the United States. At first, local independent one-store operations and small chains dominated the market but within a few years, video rental purveyors had been consolidated into larger national and regional chains. Two examples are Erol’s Video Club in the east and Blockbuster Video nationwide. As video moved into the 1990s further consolidation of video clubs took place. Erol’s Video Club ceased to exist as a separate entity circa 1992 when it was sold to Blockbuster Video.

To help “sell” the video product and assist video clubs in their rental/sale operations, production companies treated many video releases like a traditional first-run theatrical movie release - by preparing a press kit. These kits included some, but not all, of the standard publicity elements: 8x10 glossy photographs, posters, stand-ups, talent biographies and interviews, reviews, ad slicks, and other types of material. Some press kits were quite elaborate while others contained the barest essentials. Elaborate or simple, the goal of the press kit was to place the video product prominently in the viewing public’s mind.

Scope and Content: This collection was complied over approximately ten years by the Erol’s Video Club in Springfield, Virginia. The Video Press Kit Collection contains an extensive range (over 5,000 titles) of press kits produced from the late 1970s to the late 1980’s for domestic and foreign productions. Materials relating to earlier, vintage film and television are included but only as they pertain to their video release. Within each series, the materials are arranged alphabetically according to title. Some composite title press kits were built around a major title; these kits have been filed according to the most prominently displayed title. Not all secondary titles are listed in the finding aid. Folders containing combined advertisements for more than one movie are filed under the title used in the original order of the material as it was received by the Archives Center. The boxes are described giving an alphabetical range of titles contained in that box. Materials may include press releases, publicity stills, posters, clip-art, ad slicks, advertising, product packaging. Dates, when given, are either video release dates or original theatrical release dates, some entries remain undated since it is unclear what date to assign to the press kit or theatrical release. There may be some series’ co-mingling due to original order; the researcher is advised to check all series even if on first glance it may not seem to apply to the title being searched. Works bearing the same title but with different release dates may sometimes be filed together under that title.

System of Arrangement: The collection is divided into ten series and is arranged alphabetically by video title.

Series 1: Commercial Motion Pictures, 1935-1993, undated, contains press kits relating to the video release for motion pictures that were initially produced for the commercial film market or expressly for a straight-to-video release. They are arranged alphabetically by title and constitute the bulk of the collection.

Series 2: Children, 1985, undated contains titles produced especially to appeal to the children’s market. They are arranged alphabetically by title.

Series 3: Documentaries and Educational, 1985, undated contains non-fiction titles produced as either a documentary or for an educational purpose, excepting sports related videos.

Series 4: Instructional, undated contains titles produced for instruction. They are arranged alphabetically by title.

Series 5: Varied Materials, 1985-1993, undated contains a variety of titles and material not easily assigned to any other series and a wide variety of advertising and publicity materials including catalogues, slides, photographs, and ephemera within this series. They are arranged alphabetically by title.

Series 6: Performances, undated contains titles of filmed performances including dance, opera, concerts, and comedy. They are arranged alphabetically by title.

Series 7: Sports and Fitness, 1988, undated contains sports-related titles and fitness videos (i.e., Jane Fonda’s Workout). They are arranged alphabetically by title.

Series 8: TV Series, undated contains press kits for video collections of television shows released on video either singly or as part of a collection. They are arranged alphabetically by title.

Series 9: Video Collections, undated contains titles released as a collection, usually centering on a particular performer, director, or genre. They are arranged alphabetically by title.

Series 10: Oversize Materials, 1947-1993, undated contains oversize stand-up displays and quarter, half, and full size posters. They are foldered according to size and titles are listed alphabetically within their respective folders.

Acquisition Information: Donated to the Division of Cultural History, NMAH, Smithsonian from Erol’s Video Club in 1993.

Custodial History: Transferred to the Archives Center, NMAH from the Division of Cultural History, NMAH, Smithsonian in 2003.

Related Archival Materials: AC0687 Erol’s Video Club Collection, 1984-1991. The collection consists of advertising and promotional materials for Erol’s Video, Inc.

Access Points:

Subject/Names:
Erol’s Video Club
Blockbuster Video

Subject/Topical:
Video recordings industry
Motion picture industry
Television

Form/Genre:
Advertisements
Posters
Press releases
Photographs

Occupations:
Actors
Entertainers
Athletes

CONTAINER LISTING

Box Folder  
   

Series 1, Commercial Motion Pictures, 1935-1993, undated

1

1-66

Abbott & Costello, circa 1940-1957 – Amadeus, 1984

2

1-65

Amateur Night, undated – Aria, 1987

3

1-53

Armed and Dangerous , 1986 – Backfire, 1987

4

1-61

Bad Company , undated – Beezbo, undated

5

1-50

Being There , 1979 – The Big Bust Out, undated

6

1-64

The Big Chill , 1983 – Bliss, undated

7

1-57

The Blob , 1989 – Bonnie and Clyde, 1967

8

1-70

Boogyman II , 1983 – Bugsy, undated

9

1-76

The Buddy Holly Story , 1978 – Carny, 1980

10

1-67

Carrie , 1976 – Chisum, 1970

11

1-47

Chocolat , 1988 – Closet Land, 1991

12

1-63

Club Life , 1985 – Cooley High, 1975

13

1-66

Cop , 1988 – Crusoe, 1989

14

1-57

Cry Baby , 1990 – Dawn of the Dead, 1978

15

1-65

The Day After , 1983 – Deathtrap, 1982

16

1-52

Debbie Does Las Vegas , undated – Dirty Tennis, 1984

17

1-61

Disney Classics , undated – Dr. Giggles, 1992

18

1-61

Dr. Hackenstein , 1988 – Einstein, undated

19

1-72

El Condor , 1970 – Evilspeak, 1982

20

1-59

Ewoks: The Battle for Endor , 1990 – Fatso, 1980

21

1-70

The Favor, The Watch and the Very Big Fish , 1992 – Flashpoint, 1985

22

1-68

Flatliners , 1990 – The Freshman, 1990

23

1-57

Friday Foster , 1975 – Ghoulies II, 1987

24

1-57

Giant , 1954 – The Grass Is Greener, 1960

25

1-57

The Grasshopper , 1969 – Halloween 4: The Return of Michael Myers, 1988

26

1-65

Halloween 5: The Revenge of Michael Myers , 1989 – Heart of the Stag, 1984

27

1-74

Heartbeat , undated – His Name was King, 1971

28

1-75

The Hit , 1984 – The Hound of the Baskervilles, 1939

29

1-74

House , 1986 – Iceman, 1984

30

1-60

If Ever I See You Again , 1978 – Intermezzo, 1939

31

1-60

Internal Affairs , 1990 – Jailhouse Rock, 1957

32

1-74

Jake Speed , 1986 – Justine, 1969

33

1-75

K-9 , 1989 – Knight Without Armour, 1937

34

1-59

KoKo: A Talking Gorilla , 1978 – Legal Eagles, 1986

35

1-51

Legend , 1985 – Little Women, 1949

36

1-72

The Lives of Bengal Lancer , 1935 – Mack the Knife, 1990

37

1-61

Mad Dog and Glory , 1993 – The Manitou, 1978

38

1-73

Mannequin , 1987 – Merlin and the Sword, 1985

39

1-64

Messalina vs. The Son of Hercules , 1964 – Monkey Shines, undated

40

1-60

The Monster Club , 1980 – Murmur of the Heart, 1971

41

1-60

Murphy’s Law , 1986 – Never Too Young to Die, 1986

42

1-82

New Guinea to Burma, undated – Ninja Wars, 1982

43

1-81

No Deposit, No Return , 1976 – One Woman or Two, 1985

44

1-77

The Onion Field , 1979 – Party Incorporated, 1989

45

1-62

Pascali’s Island , 1988 – The Picture of Dorian Gray

46

1-56

A Piece of the Action , 1977 – The Pope of Greenwich Village, 1984

47

1-67

Porky’s Revenge , 1985 – Protocol, 1984

48

1-68

Psychic , 1992 – Radio Days, 1987

49

1-71

Radio Flyer , 1992 – Resurrection, 1980

50

1-64

Return from Witch Mountain , 1978 – Robocop 2, 1992

51

1-60

Rocket Gibraltar , 1988 – Running Scared, 1986

52

1-94

Russian Roulette , 1975 – Second Sight, 1985

53

1-64

Secret Admirer , 1985 – Shazam, 1974

54

1-68

She , undated – Singles, undated

55

1-82

Singleton’s Pluck , 1984 – Son of Frankenstein, 1939

56

1-73

The Songwriter , undated – Star Wars: The Empire Strikes Back, 1980

57

1-82

Starlight: A Musical Movie , 1988 – A Study in Terror, 1965

58

1-74

Student Affairs , 1987 – The Switch, undated

59

1-79

Switching Channels , 1988 – The Terry Fox Story, 1983

60

1-67

A Test of Love , 1984 – A Time of Destiny, 1988

61

1-81

Time Trackers , 1989 – Troop Beverly Hills, 1989

62

1-59

Trouble in Mind , 1985 – Unforgiven, 1992

63

1-89

The Unholy , 1988 – Waxwork, 1988

64

1-68

We of the Never Never , 1982 – Why Me?, undated

65

1-84

Wicked Stepmother , 1989 – Wuthering Heights, undated

66

1-38

X , undated – Zulu Dawn, 1979

81

1-109

Combined Titles: Adventures of the Galaxy Rangers, undated– Lucky Luke, undated

82

1-48

Combined Titles: Madigan, undated – Warm Up Exercise Shorts, undated

83

1-23

Combined Titles: A-Z (no titles B, E, Q, X) and Multiple Listings

   

Series 2, Children, 1985, undated

67

1-91

Alvin and the Chipmunks, undated – The Komedy Kids, undated

68

1-85

The Land Before Time , undated – Puss N’ Boots, undated

69

1-79

Raft Adventures of Huck and Jim , undated – Unico in the Island of Magic, undated

70

1-23

The Velveteen Rabbit , 1985 – Zoo-opolis, undated

   

Series 3, Documentaries and Educational, 1985, undated

71

1-59

45/85 America and The World Since World War II, 1985 The World at War, undated

   

Series 4, Instructional, undated

72

1-86

The Accupressure FaceliftYour Best Shot (basketball)

   

Series 5, Varied Materials, 1985-1993, undated

73

1

Audio Books for Kids, undated

 

2

Celebrity Home Entertainment , 1989

 

3

Coliseum Video/Independent United Distributors , 1985

 

4

Disneyland Logo, undated

 

5

Five Star Collection Promotion Materials, undated

 

6

Fox Video, undated – January Promotion Kit, 1992

 

7

Hollywood Hills Photograph, undated

 

8

Hollywood Stars Promotion, undated

 

9

Lorimar Home Video, 1987

 

10

M.A.D.D. Mothers Against Drunk Drivers, undated

 

11

MCA/Universal, 1993

 

12

Media Home Entertainment, 1987

 

13

Media Home Entertainment, 1988

 

14

Mexcinema Video Corporation, undated

 

15

Art, undated

 

16

Empty Press Kit Covers, undated

 

17

Photographs, undated

 

18

Promotion Stills and Slides, undated

 

19

Musicvision , 1986

 

20

National Audubon Series, undated

 

21

National Geographic, undated

 

22

National Geographic, undated

 

23

New World Video, 1987

 

24

New World Video, 1988

 

25

The Nostalgia Merchant Video Catalogue, undated

74

1

Oscar Winning Classics, undated

 

2

Paramount Pictures, undated

 

3

Paramount Home Video, 1988

 

4

Playhouse Video, 1987-1988

 

5

Rand McNally’s Video Trip Guides , undated

 

6

Random House Home Video, 1987

 

7

Star Collages & Single Stars Portraits, undated

 

8

Star Wars Merchandising, undated

 

9

T.V. Station Logos, undated

 

10

Vest Ron Video Catalogue, 1985, undated

 

11

Videogift Presents Stars & Bars, undated

 

12

Virgin Vision, 1987

 

13

Walt Disney Advertising Line Art Booklet, undated

 

14

“Win the House on Walton’s Mountain” Contest, undated

 

15

“Wrap Up Hollywood – Encore” Promotion, undated

   

Series 6, Performances, undated

75

1-85

The All Star Gospel SessionLoverboy, Anyway You Look at It

76

1-88

Manon Starring Beverly SillsThe Young at Heart Comedians

   

Series 7, Sports and Fitness, 1988, undated

77

1-71

Arnold Palmer: Play Great Golf , undated – Kathy Smith’s Workout, undated

78

1-80

The Larger Woman’s Workout , undated – The Year in Baseball ’88, 1988

   

Series 8, TV Series, undated

79

1

Amazing Stories Book Four

 

2

Christmas Yule Log Fireplace

 

3

Columbo Prescription: Murder

 

4

Dallas

 

5

Doctor Who

 

6

Entertainment Tonight

 

7

Family Ties

 

8

Fawlty Towers

 

9

The Honeymooners

 

10

Kojak: The Belarus File

 

11

Laverne & Shirley

 

12

Mastermind

 

13

The Mickey Mouse Club

 

14

The Monkees

 

15

Moonlighting

 

16

Monty Python’s Flying Circus

 

17

Northern Exposure

 

18

The Outer Limits

 

19

Philip Marlowe

 

20

Playgirl on the Air

 

21

Prime Time One More Time

 

22

Real Ghostbusters

 

23

Saturday Night Live

 

24

Shogun

 

25

Sixty Minutes

 

26

Star Trek – “The Cage”

 

27

Star Trek

 

28

Star Trek (Animated)

 

29

Superman

 

30

Taxi

 

31

TV’s Greatest Bits

 

32

The Untouchables

 

33

Victory at Sea

 

34

Vietnam : A Television History

 

35

Zoobilee Zoo

   

Series 9, Video Collections, undated

80

1-82

Allen, Woody – Zorro

   

Series 10, Oversize Materials, 1947-1991, undated

 

OS1

Clean and Sober , 1988

 

 

Crocodile Dundee , 1986

 

 

Harry, undated

 

 

Inhumanoids , 1986

 

 

A Man in Love , 1987

 

 

Return to Snowy River , 1988

 

 

Steel Magnolias , 1989

 

 

Sudden Death , undated

 

 

Alexander Baxter/The Velveteen Rabbit , 1985

 

OS6

Always , 1986

 

OS1

Bright Lights, Big City , 1988

 

 

Bugs vs. Elmer , undated

 

OS2

Communion , 1989

 

 

The Deceivers , 1988

 

 

Jane Fonda’s Workout , undated

 

 

Millhouse: A White Comedy , 1971

 

 

My Man Adam , 1985

 

OS3

National Geographic (two versions), undated

 

 

A Nightmare , undated

 

 

Porky Pig and Company , undated

 

OS4

The Princess Bride , 1987

 

 

Road Games , 1981

 

 

Shooting Stars , undated

 

 

Star Trek III, The Search for Spock , 1984

 

 

The Secret Life of Walter Mitty , 1947

 

OS5

The Seduction , 1982

 

 

Under the Gun , 1988

 

 

Wrestling Times , undated

 

OS6

Caddyshack II , 1988

 

 

Clara’s Heart , 1988

 

 

Club Paradise , 1986

 

 

Comedy Club , undated

 

 

Crossfire , undated

 

OS7

Crossing Delancy , 1988

 

 

Five Weeks in a Balloon , undated

 

 

The Gold Key , 1985

 

 

Greatest Sports Legends , undated

 

 

Kid n’ Caboodle , undated

 

 

Mystery Magician , undated

 

 

The Prince and The Pauper , undated

 

OS8

Problem Child , undated

 

 

Revolution , 1985

 

 

The Right Stuff , 1983

 

 

River of Death , 1989

 

 

Under the Cherry Moon , 1986

 

 

Wild Cats , undated

 

OS9

Babar and Father Christmas , 1986

 

 

Baby: Secret of the Lost Legend , 1985

 

 

The Best of Times , 1986

 

 

Child’s Play , undated

 

 

Clarence , 1990

 

 

Cobra , undated

 

OS10

A Family Matter , undated

 

 

Full Metal Jacket , 1987

 

 

Kerouac , undated

 

 

Labyrinth , 1986

 

 

Max Headroom , undated

 

 

Mr. Baseball , 1992

 

 

Murder by Moonlight , 1989

 

 

Never Too Young to Die , 1986

 

 

Night of the Warrior , 1991

 

OS11

Skeleton Coast , 1987

 

 

Slaughterhouse Rock , 1988

 

 

The Trip to Bountiful , 1985

 

 

True Love , 1989

 

 

The Quest , undated

 

 

War Bus , 1985

 

 

What Comes Around , 1986

TOP    

archivescenter@si.edu
Revised: July 29, 2008