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KRISPY KREME DOUGHNUT CORPORATION RECORDS, ca. 1937-1997

#594

[16.5 CUBIC FEET: 22 DB, 2 (.5) DB, 3 ShB, 9 flat, 1 flat o/s, 3 RB, 2 O/S Fldrs]

by: Juliette Arai, October 1998, Wendy Shay & Franklin A. Robinson, Jr., January 2004

History

The Krispy Kreme Doughnut Corporation started with a recipe, a Pontiac, a pack of cigarettes, and a dream. Add in hard work and a commitment to quality and consistency and what emerges is a company that is at the top of its field and beloved by its customers. It is an organization that has been innovative over the years, but has also remained true to its belief in making top quality products and ensuring excellent customer service. All of this has made Krispy Kreme doughnuts and its company a Southern icon.

The story of Krispy Kreme is the story of one man: Vernon Rudolph. Vernon Rudolph opened his first Krispy Kreme shop in the 1930s and from there built a corporation which he led until his death in the early 1970s. There is another part of the story and that is the continuation of the dream by Joseph McAleer. It was after some years under corporate food giant, Beatrice Foods, that McAleer, beginning in 1982, steered Krispy Kreme back to its traditional emphasis on excellent doughnuts as well as on a family atmosphere within the entire corporation.

The story begins on June 30, 1915 in Marshall County, Kentucky with the birth of Vernon Carver Rudolph. He was the eldest son of Rethie Nimmo Rudolph (mother) and Plumie Harrison Rudolph (father) and had a strict, but loving, upbringing. Vernon Rudolph did well in school, both academically and athletically. He also found time to work in his father's general store as well as helping his neighbors with odd jobs.

After graduating from high school, Rudolph then began his life's work when he went to work for his uncle, Ishmael Armstrong. It seems Armstrong bought a doughnut shop -- along with the assets, name, and recipe -- from a Frenchman from New Orleans, Joe LeBeau. So in 1933, Rudolph began selling the yeast-based doughnuts door to door for the Krispy Kreme Doughnut shop in Paducah, Kentucky. Not only did Rudolph sell doughnuts, he took part in producing them, thereby giving him an all-around experience in the doughnut business.

The economic depression that rocked the country also affected the shop. Armstrong decided to move from Paducah to the much bigger Nashville, Tennessee, hoping that business would be better there. Vernon Rudolph went with him to the new location, hoping for the same. But after trying, Armstrong, in 1935, decided to sell the shop and return to Kentucky. Rudolph wanted to buy it, but unfortunately did not have the money. However, his father -- whose general store had closed and who was working for the doughnut shop as a salesman -- stepped in. He borrowed the money and soon after Krispy Kreme was operating under new ownership. It was also at this time that one of Rudolph's younger brothers, Lewis, joined the family business.

The shop was doing well, enough so that in 1936 Rudolph's father opened another shop in Charleston, West Virginia. Awhile later, a third shop opened in Atlanta, Georgia. While this growth was occurring, Vernon Rudolph still wanted to own his own Krispy Kreme store. In the summer of 1937, he left Nashville with two friends in their new 1936 Pontiac and $200. Carrying start-up doughnut equipment the three young men set out towards an unknown destination, but with a known dream.

Louise Skillman Joyner, Krispy Kreme News editor, recounts how Rudolph and his friends settled on Winston-Salem, North Carolina as the location for their shop.

After some disappointments in looking for a suitable location, Vernon Rudolph, standing on a street corner in Peoria, [Illinois], one evening, wondered what the next move should be. Rents were quite high in that section of the country and the trio was running out of money. He took a pack of Camel cigarettes from his pocket and noticed that they were manufactured in Winston-Salem, N.C. "Why not Winston-Salem?" he thought, "A town with a company producing a nationally advertised product has to be a good bet." So off across the mountains to North Carolina they went.

With only $25 left, they arrived in Winston-Salem. Using that money to rent a space on Main Street and then getting the ingredients and some equipment on credit (which they paid back promptly), the three men began making yeast doughnuts. That day was July 13, 1937. Vernon Rudolph believed in producing only doughnuts of high quality and those were the only ones that were ever sold. That belief (as well as the mouth-watering doughnuts) endeared them to the people of Winston-Salem. What also caught their eye (and their taste buds) was the doughnut production that occurred in the store's front window and the free samples given away in the evenings.

Krispy Kreme at this time was primarily a wholesale enterprise. Using trucks to deliver the products, Rudolph was able to sell doughnuts throughout the area. But soon the wonderful aroma that came from the shop caused passersby to ask for doughnuts right there on the spot. This led to the beginning of Krispy Kreme's retail operations.

In the midst of all this, Rudolph met and married an Atlanta woman, Ruth Ayers, in 1939. This family increased by one in 1943 when the Rudolphs adopted a baby girl, whom they named Patricia Ann. Sadly, Ruth Ayers Rudolph was killed in an automobile accident in Orangeburg, South Carolina in 1944.

The number of Krispy Kreme stores continued to grow in the years that followed. But instead of Rudolph owning all of them outright, he entered into partnerships or into associate (franchise) relationships. The arrangements gave the operators of these particular shops that use of the Krispy Kreme name, recipe, and later the ingredients. But more importantly, they had to agree to adhere to the Krispy Kreme philosophy of producing only the highest quality doughnuts. In those early years, the business was truly family-oriented. This atmosphere continued with these associate owners.

In 1946, Rudolph began thinking about consolidating all the Krispy Kreme resources together under a corporation. This umbrella, he believed, would enable Krispy Kreme to grow further and also give the shops a sense of uniformity. So on October 1, 1946 a corporation named the Krispy Kreme Doughnut Company was formed. Less than a year later, on June 3, 1947, a new corporation, the Krispy Kreme Corporation, was incorporated. The Company concerned itself with individual store operations, while the corporation took care of producing dry mixes used by the shops. Vernon Rudolph served as President and Chairman of the Board.

It was also in 1946 that Rudolph married again -- to Lorraine Flynt of Winston-Salem. Their family of three grew over the years to include Vernon Carver Jr., Sanford, Curtis, and Beverly.

The formation of the corporation was followed by the creation of three important departments within Krispy Kreme: the Mix Department, the Laboratory, and the Equipment Department. Each had an essential role in the overall success of the company. The Mix Department has grown since its creation in 1948. Its primary mission: to mix, in bulk, the key ingredients needed by the shops to make doughnuts -- both yeast- and cake-doughnuts -- but also newly added products -- fried pies and honeybuns. By providing these mixes, Krispy Kreme was able to ensure that all stores made the same excellent products.

The Laboratory was created in 1949. Vernon Rudolph's beliefs in top quality and uniformity were put in action. The Laboratory tested ingredients that were in the prepared mixes and experimented with others to see if perhaps a new ingredient would make a great product better.

Rudolph started the Equipment Department because Krispy Kreme's main supplier of yeast doughnut machines, the Doughnut Corporation of America, decided to enter the retail doughnut business itself. So with the help of consultants and staffed with engineers and machinists, the Equipment Department began manufacturing its own equipment in 1949.

The push towards automation that swept the nation also affected Krispy Kreme. One piece of equipment that illustrates this is the Ring King Junior. Designed for cake doughnut production and taking up only seven square feet, the Ring King Junior cut, fried, turned, and cooled about 30 to 75 dozen per hour. How different from the early days of Krispy Kreme when everything had to be done by hand -- measuring, cutting, frying. The Ring King not only saved space and time, but also ingredients used. And it gave an uniformity to the doughnuts produced -- something Vernon Rudolph liked very much.

Over the years, Krispy Kreme has followed a philosophy of excellent quality and customer service. It recognizes the importance of the customer -- because without him or her there would be no reason to be in business. Along with giving their customers the best, getting involved in the community is another way Krispy Kreme has endeared itself to them. They do this by primarily helping area schools raise money for equipment, uniforms, trips, etc. In order to accomplish its goals, the company needs hard-working and dependable people. Krispy Kreme recognizes the value of its employees. The family atmosphere of those early days has continued.

Vernon Rudolph believed in that philosophy and always strove to make Krispy Kreme the best in the doughnut business. His death on August 16, 1973, left a large void and the years immediately afterwards were tough. Then, in 1976, Krispy Kreme merged with corporate giant Beatrice Foods Company of Chicago. It was still headquartered in Winston-Salem and continued its operations, but as a subsidiary.

For Beatrice, showing a profit was extremely important. To help its Krispy Kreme division, Beatrice encouraged additions to the menu and substitutions of ingredients in the doughnut mixes. This did not appeal to long-time Krispy Kreme associates, but unfortunately there was not much that could be done at that time.

Beatrice's association with Krispy Kreme was not as profitable as it had hoped it would be. So in 1981, the food corporation decided to sell its subsidiary. One Krispy Kreme associate saw this as an opportunity to bring the doughnut company back to the basic traditions upon which it had built a successful enterprise. The associate, Joseph A. McAleer, Sr., had been with the company for almost thirty years when this situation arose. An Alabama native, he went to work for the company in 1951 after he saw an advertisement in the Mobile Press Register for qualified people to join a profitable organization -- the Krispy Kreme Doughnut Corporation. After meeting with Vernon Rudolph, McAleer worked at the Pensacola, Florida store for $1 per hour in order to learn all aspects of a shop's operations. Rudolph had initially wanted McAleer to work for no pay, but with a family to care for, McAleer could not do this and so the $1 an hour agreement was arranged.

McAleer worked 120 hour weeks for over a year. This experience enabled him, in 1953, to start a shop of his own, in Pritchard, Alabama, a suburb of Mobile. His first effort there was not a success -- due to a poor location. He opened another shop in 1956 -- this time off of a busy street in Mobile -- and this time was successful. Over the next 17 years, McAleer opened up other Krispy Kreme shops in Alabama and Mississippi and all promised to provide the highest quality product and the best service. And continuing the family-oriented tradition, members of his immediate family worked in the different shops.

The death of Vernon Rudolph and Beatrice's purchase of Krispy Kreme seemed to send the doughnut company in a new direction -- one not everyone, including McAleer, liked. When Beatrice wanted to sell Krispy Kreme, McAleer talked with his fellow associates and those with ties to the company -- people, like him, who had a stake in Krispy Kreme's success -- and through his efforts was able to form a group of investors. In 1982, the Krispy Kreme Doughnut Corporation had new owners.

These new owners, though, saw Krispy Kreme as a specialty-type of operation with a certain uniqueness and familial closeness and one which needed to concentrate on its basic foundation. That is, going to back to Vernon Rudolph's philosophy of top quality and top service as well as focusing on people, both customers and employees. They are beliefs and values that have proven successful and have helped Krispy Kreme grow from a small doughnut shop in Winston-Salem to a large corporation that still makes the same much-loved doughnut.

Scope and Content Note

Series 1: History Of Krispy Kreme, includes records and materials which document the history of Krispy Kreme Doughnut Company and Corporation. Included are stories about the company and its founder, Vernon Rudolph ("A Man and an Enterprise" is in booklet form while "Brief Outline of the History of Krispy Kreme" is 115 pages) and also a story about the employees and facilities of the Corporation; a report that includes the organization's history and brief biographies of the management team; and overall operating reports from 1948 and 1950. There is also information pertaining to Krispy Kreme's association with Beatrice Foods Company as well as a biography of William Lewis Rudolph, brother of Vernon. This series also contains a draft (from 1952) of a report to the Government Purchasing Agencies about Krispy Kreme's mix plant operations, comprising a detailed list of equipment, cost controls, and a chronology of Krispy Kreme store openings. These are located in a folder marked "Historical Data." There is also a folder entitled "Vernon Rudolph" which contains a photocopy of two photographs -- one is of the front of a house while the other is of a family -- and a funeral tribute, dated 1973, to Vernon Rudolph.

Series 2: Adminstrative Records contains those records which deal with the overall operation of the Krispy Kreme Doughnut Company and Corporation. This series is arranged into the following subseries:

Subseries A: Correspondence, contains copies of letters to and from Vernon Rudolph and vendors, banks, Krispy Kreme stores and office personnel, local organizations, government agencies. The dates range from the 1930s through 1972. There is one original letter and its accompanying envelope from 1939.

Subseries B: Executive Records, contains the articles of incorporation, bylaws, minutes, and resolutions of the Board of Directors. The dates range from 1946-1977. This subseries also includes an organizational chart from the mid-1970s as well as an article of incorporation for Frozen Products, Inc., a subsidiary of the Krispy Kreme Doughnut Corporation. There is also an Incorporation Plan from 1946 that includes a plan of organization, bills of sale, and a balance sheet. The folder marked "Miscellaneous," contains minutes from the first meeting of the incorporators in 1946 and a short note from 1952 concerning floor space at the Ivy Street plant.

Subseries C, Financial Records, ca. 1940-1996, includes annual and audit reports, gross sales statements for the company and the corporation as well as for doughnut mix. This subseries also contains balance sheets, a general accounting ledger, and operating reports. In the folder "Canceled Checks," there are signed checks by Vernon Rudolph as well as a handwritten listing of expenses that is titled "Personal Bank Records." There is also a prospectus dated from 1975 which is one year before the merger with Beatrice.

Subseries D: Legal Records, 1947-1982, deals mostly with trademark issues. It contains the correspondence and registration applications pertaining to trademark laws. Also included are the actual trademark registrations from all 50 states (since expired) as well as a list of expiration dates for the registrations. This subseries also contains correspondence between Krispy Kreme and Prudential Insurance Company concerning loans. There is also a folder "Miscellaneous Agreements and Contracts" that contains a lease agreement from 1957 and an accident claims agreement from 1955.

Subseries E: Personnel Records, dates range from the 1950s-1985. It includes information concerning employee benefits and manuals on selling doughnuts and running doughnut machines. Female employees are provided with guidelines in both a booklet, ca. 1963, titled "Salesgirl," and a plaque from the early 1960s that instructs them on appearance, retail manner, and attitude. Also contained in this subseries are award certificates given for years of service and a photograph of service award pins, jewelry, watches, and a clock. Other certificates were those for Associates and store operators certifying that they are fully capable and properly trained to operate a Krispy Kreme store. In the "Miscellaneous" folder, there are memorandums to employees, want-ad clippings, and a thank you card from the Corporation to its employees for 50 years of success.

Subseries F: Professional Associations, contains a certificate of membership into the US Chamber of Commerce, 1955.

Subseries G: Stock Records, deals with the purchase and sale of stocks from 1947-1975. There are copies of two agreements -- one regarding Krispy Kreme selling an employee stocks and the other concerning Krispy Kreme buying stocks in the Pinebrook Real Estate and Development Corporation. The folder "Stockholders," contains a 1950 end of year letter to stockholders and a brief report on a court case entitled "How Not to Sell Company Stock to Key Employees" from a 1949 newsletter, "Estate and Tax Letter." There is a stockholders ledger dated 1947-1975 which also has a list of stockholders attached to one page.

Subseries H: Testimonial Letters, are from customers and date from 1994-1997. In some cases, Krispy Kreme responses were attached with the original, in others they were not. All the letters are copies of the originals and are on acid-free paper.

Subseries I: Miscellaneous, contains drawings and pictures of the Corporation headquarters in Winston-Salem, NC, and of exterior store signage. It also includes logo designs from the 1960s through 1989, samples of stationery, a brochure for and a photograph of the Krispy Kreme plane, and a program for the 1994 Krispy Kreme Annual Conference. There is also a folder containing Holiday greeting cards from Krispy Kreme management and a program from their 1990 Christmas party.

Series 3: Operational Records contains those records which pertain to all aspects of the production and sale of Krispy Kreme doughnuts. This series has the following subseries:

Subseries A: Advertising and Promotions, ca. 1947-1993, contains small and full page newspaper advertisements from 1947 through 1993 (including some undated advertisements), the mats and layouts that the retail stores used in their own in-store advertising, and information and correspondence concerning billboard advertising. This subseries also includes television commercial storyboards and an audience pre-test report for three of them. There is also materials on the different promotions Krispy Kreme used. The "Miscellaneous" folder contains a variety of indoor and outdoor advertisements.

Subseries B: Equipment and Engineering, is itself broken down into three categories: American Gas Association (AGA), Equipment Design, and Equipment Information. The "American Gas Association" section contains correspondence between the AGA and Krispy Kreme regarding AGA inspection of and seal of approval for Krispy Kreme-made equipment. "Equipment Design" contains the notes, sketches, test results, and photographs of various pieces of equipment designed and made by Krispy Kreme. "Equipment" information includes equipment brochures and booklets and more detailed information on the use of the equipment.

Subseries C: Franchises/Associates, ca. 1940s-1990s, contains literature to attract potential new franchisees as well as samples of franchise agreements. This subseries also includes photographs and press releases concerning store openings. These are located in three folders: "Grand Opening Summary," "Knoxville Grand Opening," and "Krispy Kreme Locations." There is also a videocassette that highlights Krispy Kreme's foray into New York City in 1996.

Subseries D: Fundraising, includes a variety of materials that concern Krispy Kreme's program of assisting local organizations in their fundraising efforts. The dates range from the 1940s-1990s. It contains brochures, ca. 1940s-1990s, which explain the fundraising plan and its benefits. There are also guides geared towards Krispy Kreme salespersons to help them present the plan to potential clients. In the "Miscellaneous" folder, there is a newspaper advertisement from September 1988 promoting the fundraising plan. There is also a photo collage done by Krispy Kreme Fundraising Representative, Sharon Craig, to commemorate a local parade in Memphis, TN (at the Elvis Presley Boulevard plant).

Subseries E: Marketing, contains a 1996 marketing standards manual and press kits from 1997. The marketing manual was directed to store operators to assist them in promoting and selling their products. The press kits were given to the Smithsonian when discussions concerning Krispy Kreme's donation to the museum began in the spring of 1997.

Subseries F: Packaging, ca. 1930s-1992, contains examples of the different packaging used by Krispy Kreme to market their food products and mixes. Also included are designs for new packaging. One example is for doughnuts done by Comet Products Inc. (of MA) in 1979. Four samples of pie packaging designs were created by Pike & Cassels, Inc. (of NC) in late 1991 and early 1992. In the "Miscellaneous" folder there are examples of other Krispy Kreme packaging.

Subseries G: Quality Control Laboratory, ca. 1959-1976, consists of two items. The first one, which was originally housed in a binder, is a notebook of information on lab procedures and on the chemical consistency and test concerning doughnut ingredients. This belonged to David Downs, Chief Chemist at Krispy Kreme. The second item is a "pictorial" prospectus of the entire Krispy Kreme operation -- departments, individual stores, products and packaging -- which belonged to the Laboratory.

Subseries H: Sales Records, ca. 1950s-1980s, contains materials that would assist both franchise managers and operators (with in-store sales) and route salespeople (in selling wholesale Krispy Kreme products to groceries, etc). It includes a Route Book, ca. late 1950s, that contained order information and belonged to Robah G. Hendrick, a Krispy Kreme salesman. There is also a sales order pad, ca. 1950s-early 1960s, used by a Krispy Kreme store in Memphis, TN. There are also two in-house catalogs -- in folders "Posters, inserts, cards..." and "Shelf talkers catalog" -- that contain items that can be ordered by managers and that are used to sell store products. Shelf talkers are signs posted near the merchandise or on grocery display shelves. They, like the posters, inserts, cards, are used to attract customers with specials and promotions. Samples of shelf talkers are included in this subseries. There is also a "Miscellaneous" folder which contains a Krispy Kreme coupon, a book of gift certificates, another example of a shelf talker sign, and brochures of different store displays.

Subseries I: Store Operations, ca. 1960s-1970s, deals primarily with items that are meant for store operators and mangers to help them in running a Krispy Kreme store. Two manuals -- Production and Extruded Doughnut manuals -- instruct managers in producing high quality products. Two other manuals -- Associates Operations and Branch Plant Managers' Manual -- discuss doughnut production, but also give directives and policies on other store issues, such as safety, sanitation, and personnel. The Branch Plant Managers' Manual also delves into the natural gas crisis in January 1977 and deals with advertising, security, and photo requests. This subseries also includes five 8"x6" laminated cards that contain doughnut recipe information and checklists of cleanup and sanitation procedures. There is also a plaque entitled "What is a Customer?" which explains to employees why a Krispy Kreme customer is so important. In the "Miscellaneous" folder there are two guides that advise on how to promote and sell items and a store/production area sign containing the store mission statement. [Also see Series 2: Administrative Records, Subseries E: Personnel, for a guide entitled "Salesgirl" which instructs the female Krispy Kreme employee on matters pertaining to dress and attitude.]

Series 4: Newsletters, 1957-1998, includes, Krispy Kreme News, Krispy Kreme Management Circle, and Hot Doughnut News. Krispy Kreme News, 1957-1998, is geared towards all members of the Krispy Kreme community -- management, operators and managers, and employees. Its articles discuss new store openings, Corporation news, community (or news-related) events, and provides instructions and reminders concerning store upkeep and sanitation. There are sections announcing upcoming retirements, congratulating outstanding employees, and honoring long service to Krispy Kreme. Also included are articles that do not necessarily pertain to Krispy Kreme, but, rather, add a human element to the newsletters, such as humorous stories, articles on birds, and tips on highway safety. Some articles of interest are a history of chocolate (September 1963), "You Can Improve Your Memory" (May 1967), "A Communist is a Rich Marxist" (July 1967), and a discussion on skirt lengths and their relation to economics (February 1970). [In addition, there are two early issues of Krispy Kreme News (May 9 and May 15, 1951) in a folder entitled "Brief Outline of the History of Krispy Kreme, 1977" which is located in Series 1: History of Krispy Kreme.]  Also included in this subseries and relating to Krispy Kreme News are a subject index, a questionnaire form, and signed release letters.

Krispy Kreme Management Circle, 1995-1997, is a quarterly newsletter geared towards Krispy Kreme management and leadership. The articles focus on product quality, marketing and promotions, and training. At the end of each issue, there is a ranking of stores in different sales categories, i.e., average customer purchases (in dollars), highest percentages of customers buying beverages with their food or buying a second dozen doughnuts. Hot Doughnut News, 1997, caters primarily to Krispy Kreme store operators, providing reports on stores and ideas for marketing.

Series 5: Press Clippings, 1949-1998, contains articles and stories that cover the Corporation, its history, its founder and subsequent leaders, and its community programs and promotions. The bulk of the clippings are from newspapers with a scattering of magazine articles. The largest number clippings come from the Winston-Salem Journal of Winston-Salem, NC, where Krispy Kreme is based. All articles have been copied onto acid-free paper.  Some clippings have been separated from the rest. One folder, "Davey Allison," contains clippings concerning the sudden death of this popular NASCAR driver and Krispy Kreme spokesman, in 1993. The folder titled "Ralph Simpson & Associates, July-Sept 1995" contains articles and news briefs on Krispy Kreme and its competitors collected by a Winston-Salem public relations firm. Two other folders with clippings from the Simpson PR firm concern Krispy Kreme's donation into the Smithsonian in July 1997. The contents of these two folders are not on acid-free paper. "School Computers" documents the efforts of the Krispy Kreme Corporation to help distribute computers to schools across North Carolina. The "TV Monitoring Report, July 1997" folder does not contain any clippings, but includes a listing of news stories that appeared on television about the Krispy Kreme donation to the Smithsonian.

Series 6: Photographs ca. late 1930s through the mid 1990s, consists of black-and-white and color photographs and some negatives and transparencies. This series is divided into the following subseries:

Subseries A: Corporate Staff, Associates, and Store Managers, ca. 1940s-early 1990s, is broken down into the following two categories: "Corporate Staff" and "Associates and Store Managers." Corporate Staff contains photographs of the officers of the corporation as well as members of the staff at the headquarters in Winston-Salem. Most are portrait shots with some group photos, e.g., the Board of Directors. There are also photographs of a 1974 retirement party for Mike Harding (Chairman of the Board and CEO) and Louise Joyner (editor of the Krispy Kreme News) and of a wedding cake made in 1990 for the wedding of headquarters accountant Cathy Rogers. The cake and the wedding were featured in the winter 1991 issue of Krispy Kreme News. [Also of interest are two photocopies of photographs -- of a house and a family -- located in Series 1: History of Krispy Kreme, Folder: "Vernon Rudolph."]

The Associates and Store Managers photographs consist mostly of group portraits taken at their respective annual meetings: Associate Operators' Meeting and Store Managers' Conference. Also included are scenes of store manager training, which was mandatory for all new Krispy Kreme managers.

Subseries B: Corporate Headquarters, date from the late 1940s through the late 1980s. This subseries contains photographs of the General Offices, Equipment Department, Laboratory, Mix Department, and Warehouse. [Other photographs pertaining to these areas can be found in Series 6: Photographs, Subseries H: "Tour Given to Smithsonian Staff."]

The General Offices photographs include exterior and interior views of the headquarters on Ivy Avenue. The Equipment Department photographs show various pieces of doughnut equipment as well as the designing, manufacturing, and assembling of said equipment by Krispy Kreme. [For more technical information on the different equipment, please refer to Series 3: Operational Records, Subseries B: "Equipment and Engineering."]

The Quality Control Laboratory photographs consist of views that show the interior of the laboratory and of the chemists at work. There are also some images of test results of the doughnut mixes for quality and consistency. In addition, there are pictures of lab results of tests on glaze made with and without stabilizers.

The Mix Department photographs contain views of the different stages of department operations. They also show the equipment used to prepare the dry doughnut mixes, which later are sent to the Krispy Kreme stores. The Warehouse photographs show bags of Krispy Kreme prepared mixes stacked in a large warehouse at the headquarters and waiting to be shipped.

Subseries C: Retail Shops and Plants, ca. 1937-1994, contains photographs of specific Krispy Kreme stores. They show the exterior and interior views of the shops including storefront, signage, retail, and production areas, as well as employees and customers. The bulk of the photos range from the 1950s through the 1970s. They are arranged by state, by city within the state, and then by street name within the city.

Subseries D: General Photographs, ca. 1940s-mid 1990s, concern unspecified Krispy Kreme shops and plants. They include views of store exteriors (storefront and signage) and interiors (production and retail areas and signage). The production area photographs show the various stages of the production of doughnuts, pies, and honey buns. There are also photographs of customers, employees, and of students participating in the Krispy Kreme fundraising plan. The employee photographs consist of general in-store action and posed shots as well as views of employees receiving service awards for years of service. The fundraising photographs show students picking up boxes of doughnuts from Krispy Kreme shops or selling those boxes in an effort to raise money.  This subseries also contains photographs of the trucks used by the Krispy Kreme stores throughout the years to deliver their products to groceries and other food stores. [A a set of press clippings that detail the use of Kripsy Kreme trucks in delivering school computers to North Carolina schools. These can be found in Series 5: Press Clippings, in the folder titled "School Computers, May-June 1993."]

Subseries E: Trade Shows, range in date from the 1950s through 1970s. This subseries includes photographs of Krispy Kreme displays at trade shows in the United States (Atlanta and St. Louis) and in Greece, Indonesia, Japan, and Pakistan.

Subseries F: Products and Packaging, ca. late 1940s-early 1990s, shows samples of various grocery store displays as well as photographs of doughnuts, fried pies, and honey buns -- with and without packaging. There is also a folder that contains shots of Krispy Kreme coffee cups.

Subseries G: Advertising and Promotions, dates from 1965-1990s. The bulk of the photographs centers around shots of Davey Allison's race car. Allison was a Krispy Kreme spokesman for their Race to Daytona Sweepstakes in 1991. The other photographs consist of views of various advertising posters used in shops and grocery stores. There are also photographs that show Krispy Kreme advertising displays in airports.

Subseries H: Photo Albums, consist of six albums, all falling within the date range of the 1950s through the mid 1980s. The first album, "Exterior and Interior shots of Unspecified Retail Shops," contains photographs that date from the late 1970s-mid 1980s; these consist of exterior and interior views of various stores.

The second album, entitled "Krispy Kreme Album," dates from 1962. A Christmas gift to Vernon Rudolph from the Corporate staff and associates, it contains photographs of the individual staff members and associates as well as group shots of the associates at annual meetings. There are also photographs of various shop storefronts. This album also includes exterior and interior views of the corporate headquarters.

"Krispy Kreme Doughnut Co.," ca. 1950s-1960s, is the third album. It served as a pictorial marketing tool used to attract new associates and franchisees. It shows exterior views of the corporate headquarters, various storefronts, and views of a typical Krispy Kreme trade show display. There are also photographs showing retail doughnut production as well as images of packaging and final products. In addition, there is a price list of equipment and mixes.

The "Plant and Production" album dates from the 1960s. It consists of photographs showing the different stages of doughnut production and the preceding steps involving the equipment and mix departments and laboratory. There are also exterior views of various retail shops and of the headquarters in Winston-Salem.

The "Production Equipment Album," ca. 1960s-early 1970s, is similar to the "Krispy Kreme Doughnut Co." album with regards to the subject of the photographs. Additionally, there are photographs of the officers of the Corporation as well as images of advertising posters used in grocery stores.

The sixth album, entitled "Social Gatherings Album," dates from 1951-1971. It contains photographs of female corporate staff members at various social gatherings, such as bridal and baby showers, picnics, birthdays, and Christmas parties.

Subseries I: Tour Given to Smithsonian Staff, contains photographs that were taken on May 28, 1997. The photos, taken by Smithsonian photographer Rich Strauss, depict a tour of the Corporation headquarters in Winston-Salem, NC. One highlight of interest is a view of the safe where the secret Krispy Kreme recipe is kept (located in the "Quality Control Laboratory" section of this subseries). The photographs are arranged according to the order of the tour.

Series 7: AudioVisual Materials, 1964-1997.  This series consists of training films, videotapes, TV and radio commercials, and slide presentations.

Provenance

This collection was donated to the National Museum of American History, Archives Center on July 17, 1997, by the Krispy Kreme Doughnut Corporation. Additional items were donated on July 17, 1997, by V. Carver Rudolph and on August 6, 1997, by Steve Cochran.

Related Collections

There is a folder of duplicate Krispy Kreme material in Archives Center collection #439, the Sally L. Steinberg Collection of Doughnut Ephemera. The Archives Center also contains collection #662, two scrapbooks from the Doughnut Corporation of America. Artifacts donated by the Krispy Kreme Doughnut Corporation to the National Museum of American History are located in the Division of Cultural History and the Division of the History of Technology.

Box

Folder

 
   

Series 1: HISTORY OF KRISPY KREME

1

1

Beatrice Information

 

2

Brief Outline of the History of Krispy Kreme, 1977 (with comments)

 

3

Historical Data, 1950 & 1952

 

4

"The Krispy Kreme Story: A Story of People and Progress"

 

5

"A Man and an Enterprise"

 

6

Operating Reports, 1948 & 1950

 

7

Organizational History

 

8

Vernon Rudolph

 

9

William Lewis Rudolph

     

Box

Folder

 
   

Series 2: ADMINISTRATIVE RECORDS

   

Subseries A: Correspondence, 1939-1972

1

10

Correspondence, 1930s

 

11-15

Correspondence, 1960-1972

   

Subseries B: Executive Records, 1946-1977

 

16

Articles of Amendment to Charter, 1973

 

17

Articles of Incorporation, 1946-1973

 

18

Certificate of Incorporation, 1946

 

18

Amendments, ca. 1947-1951

28

1

Certified Copy of Bylaws, June 1975 [Binder]

 

19

Frozen Products, Inc. Article of Incorporation and Correspondence, 1975

 

20

Incorporation Plan, 1946

 

2

Minutes (for Beatrice), May 1976-Nov 1977 [Binder]

 

3

Minutes, May 1976-Nov 1977 [Binder]

40

2

Organizational Chart, ca. mid-1970s

 

21

Resolutions, 1950

 

22

Miscellaneous

   

Subseries C: Financial Records, 1940-1996

2

1

Annual Reports, 1971-1975

 

2

Annual Reports, 1993-1996

 

3

Audit Reports, 1946 & 1956

 

4

Audit Reports, 1958-1962

 

5

Audit Reports, ca. 1970-1975

 

6

Balance Sheets, 1940-1946

 

7

Canceled Checks, 1940-1942

 

8

Combined Gross Sales: Corporation and Company, 1947-1976

 

9

Company Gross Sales, 1947-1976

 

10

Comparative Sales and Earnings Statements, 1947-1975

 

11

Corporation Gross Sales, 1947-1976

 

12

Doughnut Mix Sales Statements, 1948-1976

29

2

General Journal, 1946-1948 [Ledger]

 

13

Operating Reports, 1948 & 1950

 

14

Prospectus, April 1975

   

Subseries D: Legal Records, 1947-1982

3

1

Miscellaneous Agreements and Contracts, ca. 1955-1957

 

2

Prudential Loan Agreement Correspondence, 1959-1977

 

3

Trademark and Service Mark Applications, 1975-1976

 

4

Trademark and Service Mark Applications, Feb 1976

 

5

Trademark Correspondence, 1947-1958

 

6-8

Trademark Correspondence, 1960-1977

4

1

Trademark Correspondence, 1978-1982

 

2-3

Trademark Miscellaneous Correspondence, 1976-1979

 

4

Trademark Miscellaneous Correspondence Certificate Copies

 

5-25

Trademark Registration: Alabama - Massachusetts

5

1-29

Trademark Registration: Michigan-Wyoming

 

30

Trademark Registration and Expiration Dates

   

Subseries E: Personnel Records, 1950s-1985

6

1

Associates Certificates, ca. 1950s-1980s & n.d.

 

2

Employee Benefits Information, ca. 1960-1980s

 

3

Employee Manuals, ca. 1963-1985

29

1

Instructions to Female Employees [Plaque]

 

4

Service Award Certificates, 1960s-1982

 

5

Miscellaneous

   

Subseries F: Professional Associations, 1955

 

6

US Chamber of Commerce, 1955

Box

Folder

 
   

Subseries G: Stock Records, 1947-1975

 

7

Agreements, 1950 & 1959

 

8

Stockholders, 1949-1950

 

9

Stockholders Ledger, 1947-1975

   

Subseries H: Testimonial Letters, 1994-1997

 

10

Response Attached, 1995 & Apr 3, 1997

 

11

Response Attached, Apr 15-June 1997

 

12

Response Not Attached, 1994-1997

 

13

Response Not Attached, n.d.

   

Subseries I: Miscellaneous, ca. 1960s-1994

7

1

Christmas Items, ca. 1990

 

2

Drawing and Plot Plan of Corporate Headquarters

36

2

Framed Print of Corporate Headquarters in Winston-Salem, NC, ca. 1969

 

3

Logo Design, 1960s-1989

40

5

Painting of Exterior Signage for Retail Store, n.d.

 

4

Stationary samples, ca. 1960-1988

 

5

Miscellaneous

Box

Folder

 
   

Series 3: OPERATIONAL RECORDS

   

Subseries A: Advertising and Promotions, ca. 1947-1993

7

6

Advertising, 1947-1977

 

7

Advertising, n.d.

41

1

Advertising (full page ads), 1947-1958

 

2

Advertising (full page ads), 1963-1993

 

3

Advertising (full page ads), n.d.

 

8

Advertising Mats and Layouts, 1950s-1981

 

9

Advertising Mats

 

10

Billboards, 1970

40

7

Commercial Storyboards (Drawings), ca. 1979

 

11

Commercial Storyboards (Photos), ca. late 1970s

 

12

Commercials Pre-test, May 1979

 

13

Promotions, 1970s-1983

 

4

Promotions, n.d.

 

14

Miscellaneous

   

Subseries B: Equipment and Engineering, 1951-1965

    American Gas Association

 

15

Correspondence, 1951-1958

 

16

Correspondence, 1959-1965

    Equipment Design [ED]

8

1

Cabinets: #30 P-1 Cabinet Fermentation (12 Dough Capacity)

 

2

Cabinets: #31 R - Icing Cabinet - Cake Doughnuts

 

3

Cake Doughnut Fryer

 

4

Cake Doughnut Fryer: 600 Cake Fryer, South Blvd.

 

5

Cake Doughnut Icer

 

6

Chrome Plating

 

7

Cutting Tables: #15 CW - Cutting Table - 36 x 72

 

8

Cutting Tables: #14 CWP - Cutting Table with 2 Shelf Built in Fermentation Cabinet on Caster

 

9

CV 3060 Ring King Junior

 

10

CV 3060 Ring King Junior: #2 CV 3060 Ring King, Jr.

 

11

CV 3060 Ring King Junior: Underwriting Laboratories

 

12

CV 3060 Ring King Junior: #3 CVS Basket Stand (for CV 3060)

 

13

CV 3060 Ring King Junior: Parts - CV 3060 Lot #3

 

O/S Fldr. 1

CV 3060 Ring King Junior: Engineering Plans, 1962

8

14

150 Dz/hr Doughnut Equipment

 

15

270 Doz/hr Doughnut Equipment

 

16

Doughnut Cutters: Extrude Doughnut Cutters Engineering Information

 

17

Doughnut Cutters: Jelly Cutters Engineering Information

 

18

#1 DT Make-up Table

 

19

Extruders

9

1

Exporting

 

2

Fryers: KK Fryer U 24 x 34 SS

 

3

Fryers: 260 Dz/hr Pie Fryer

 

4

Fryers: Engineering Information 400 Dz/hr Fryer

 

5

Fryers: 550 Dz/hr Fryer

 

6

Fryers: 550 Dz/hr Fryer Burner Efficiency

 

7

Fryers: 600 Dz/hr Fryer Engineering Information

 

8

Fryers: Engineering Information 700 Dz/hr Fryer

 

9

Fryers: 1000 Dz/hr Electric Fryer Engineering Information

 

10

Fryers: 1000 Dz/hr Doughnut Equipment

 

11

Glazers: Glazer Pump

 

12

Glazers: 400 Dz/hr Glazer Stacker Engineering Information

 

13

Glazers: R.H. Glazer Stacker Conduit Layout, 270 Dz/hr

 

14

Glazers: #54 Glazer Waterjacket

 

15

Honeybun Equipment: Honeybun Fryers

 

16

Honeybun Equipment: Labeler HB

 

17

Honeybun Equipment

 

18

Honeybun Equipment: Honeybun Operation

 

19

Honeybun Equipment: Honeybun Proofer Engineering Information

10

1

Literature on Icing Machines

 

2

#40 T-3 Ingredient Container

 

3

KK Icer

 

4

#41 M Proof Box

 

5

Elevator Ramps for Mix Department - Engineering Information

 

6

Equipment Department File - Bagging Machine Mix Department

 

7

MiraPak Wrapping Machine Engineering Information

 

8

#5 Model G Glazer 24 x 34

 

9

#61 Engineering Equipment - Moyno Pumps

 

10

Pies: Pie Equipment

 

11

Pies: Pie Fryer

 

12

Pies: #64 Pie Make-up Table Engineering Information

 

13

Pies: 22 ft. Tube Fired Pie Fryer SPECIAL

 

14

Engineering Information Pressure Cut Doughnut Tank

 

15

Pressure Washers - Engineering Information

 

16

Proofer: Proofer Information

 

17

Proofer: 270 Dz/hr Proofer

 

18

Proofer: 400 Dz/hr Proofer Duct Tests, 1969-1970

11

1

Proofer: 400 Dz/hr Proofer Engineering Information

 

2

Proofer: Proofer Duct Test 400 & 600, 8/70

 

3

Proofer: Duct Test 600 Dz/hr, 6/5/72

 

4

Proofer: 600 Dz/hr Proofer Test, July 1970

 

5

Proofer: 550 Dz/hr Proofer Engineering Information

 

6

Proofer: 600 Dz/hr Proofer

 

7

Proofer: 700 Dz/hr Proofer Engineering Information

 

8

Proofer: Proofer Trays

 

9

Racks: #25 Display Racks

 

10

Racks: #8 K 20 Shelf Cooling Rack 24 x 34

 

11

Racks: #10 KB-1 Cooling Rack 18 x 26

 

12

Racks: #11 KB-1P Cooling Rack Enclosed - 18 x 26

 

13

Racks: #12 KL Loading Rack (Large)

 

14

Racks: #9 KP Enclosed Cooling Rack - 24 x 34

 

15

#51 S Motorized Flour Sifter

 

16

Stand: #27 MS - Bowl Stand - 40 Qt.

 

17

Stand: #22 0-17 - Bowl Stand - 17"

 

18

Stand: #23 O-28 Bowl Stand - 28"

 

19

Stand: #28 TBS - Trash Bag Stand

 

20

Stand: #24 V-2 Screen Drain Stand

 

21

#18 ST Scaling Table

 

22

Sugar Coater - D.C.A.

 

23

Thermomix Icer

 

24

#7 TV-34SS Turner Manual S/S

 

25

#39 TVS A Submerger for TVS

 

26

Tweedy Mixer

    Equipment Information

12

1

Department Equipment List, 1952

 

2

Doughnut Equipment Booklets

 

3

Equipment Brochures

 

4

Honeybun Equipment

 

5

Ladder Information

 

6

Pie Equipment

 

7

Ring King Information

   

Subseries C: Franchises/Associates, ca. 1940s-1990s

 

O/S Fldr. 2

Architectural Drawings of Krispy Kreme stores: Birmingham, AL (1966) and Pensacola, FL (1968)

 

8

Associates Plan, 1950-1969

 

9

Brochures

 

10

Franchise Agreements

 

11

Grand Opening Summary, 1994-1995

 

12

Knoxville Grand Opening, 1947

 

13

Krispy Kreme Locations (Tenn & Florida) [Binder]

   

Subseries D: Fundraising, ca. 1940s-1990s

30

2

Bartlett Parade, 1978 [photo collage]

 

14-16

Brochures, 1940s-1992

 

17

Fundraising Format and Guide, n.d.

30

1

Fund Raising Guide, 1984 [Binder]

 

18

Miscellaneous

   

Subseries E: Marketing Records, 1996-1997

31

1

Marketing Handbook, 1996 [Binder]

13

1

Press Kits, 1997

   

Subseries F: Packaging, 1930s-1992

35

1

Packaging, ca. 1930s-1970s

 

2

Packaging, ca. 1980-1989

 

3

Packaging, ca. 1990-1992

 

4

Packaging, n.d.

40

1

Pie Packaging Design, 1979, 1991, & 1992

40

6

Mix Packaging and Doughnut Packaging, n.d.

 

2

Miscellaneous

   

Subseries G: Quality Control Laboratory, ca. 1959-1970s

 

3

Chemistry/Laboratory Information, ca. 1959-1976

31

2

Pictorial Prospectus, ca. late 1960s-1970s

   

Subseries H: Sales Records, ca. 1950s-1980s

 

4

Posters, inserts, cards, and fundraising materials, ca. late 1970s-early 1980s

 

5

Route Book and Retail Sales Pad, ca. 1950s-early 1960s

40

3

Shelf-talkers (Actual)

 

6

Shelf-talkers catalog, ca. late 1970s-early 1980s

 

7

Miscellaneous

   

Subseries I: Store Operations, 1960s-1970s

32

1

Associates Operations Manual, ca. 1970s

 

2

Associates Operations Manual, ca. 1970s (incomplete)

33

1

Associates Production Manual: Formulas and Specifications, ca. 1975

 

2

Branch Plant Managers' Manual, ca. 1970s

34

1

Extruded Doughnut Manual, ca. 1966

 

8

Recipes and Cleanup

34

2

"What is a Customer?" [Plaque]

 

9

Miscellaneous

Box

Folder

 
   

SERIES 4: NEWSLETTERS, 1957-1997

13

10

Krispy Kreme News Index

 

11

Krispy Kreme News Questionnaire and Signed Releases

37

1

Krispy Kreme News, 1957-1960

14

1-9

Krispy Kreme News, 1957-1994

 

9

Krispy Kreme News, 1998

15

1

Krispy Kreme Management Circle, 1995-1997

 

2

Hot Doughnut News, March-June 1997

   

SERIES 5: PRESS CLIPPINGS. 1949-1997

15

3

Press Clippings, n.d.

 

4

Press Clippings, 1949-1958

 

5

Press Clippings, 1961-1969

 

6

Press Clippings, 1973-1979

 

7-10

Press Clippings, 1981-1998

 

11

Davey Allison, July 1993

 

12

Ralph Simpson & Associates, July - September 1995

16

1-2

Ralph Simpson & Associates, July - September 1997

 

3

School Computers, May - June 1993

 

4

TV Monitoring Report, July 1997

   

Series 6: PHOTOGRAPHS, 1950s-1990s

   

Subseries A: Corporate Staff and Associates

   

Corporate Staff -- Large Prints

17

1

Corporate Staff, ca. 1950s-1971

 

2

Officers, ca. 1950s-1992

 

3

Officers: Board of Directors, ca. 1989

 

4

Officers: Harding-Joyner Retirement, ca. 1974 (negatives)

 

5

Officers: Joseph A. McAleer, Sr., and Family, ca. late 1980s

 

6

Officers: Vernon Rudolph and Family, ca. 1940s-1950s

 

7

Portrait Shots (negatives), n.d.

 

8

Retirements, ca. 1969-1974

 

9

Sales Meeting, ca. 1985? (negatives)

 

10

Miscellaneous Meeting, ca. 1940s-1950s

   

Corporate Staff -- Small Prints

25

1

Corporate Staff, ca. 1950s-mid 1980s

 

2

Doughnut Wedding Cake, ca. 1990

 

3

Golf Outing, 1974

 

4

Officers, ca. 1950s-1980s

 

5

Officers: Harding-Joyner Retirement, ca. 1974

 

6

Sales Meeting, ca. 1985?

   

Associates and Store Managers -- Large Prints

 

11

Associate Operators' Meeting, Atlanta 1965

 

12

Associate Operators' Meetings, ca. 1967-1991

 

13

Associate of Year Picnic, ca. late 1970s-early 1980s

 

14

Associates, Miscellaneous, ca. 1982-1987

 

15

Store Managers' Conference, ca. 1950s-1992

 

16

Store Managers' Training, ca. 1950s-1990s

 

17

Miscellaneous Meetings

   

Associates and Store Managers -- Small Prints

25

7

Associates, Miscellaneous, ca. 1961-1972

 

8

Store Managers' Meetings, Miscellaneous, ca. 1970s-1990s

 

9

Store Managers' Training, ca. 1973-1990s

   

Subseries B: Corporate Headquarters

   

Equipment Department

 

18

Automatic Doughnut Cutter

 

19

Bowl Stand

 

20

Continuous Fryer

 

21

Cooling Rack

 

22

Crueller Production and Equipment

 

23

Design

 

24

Equipment, ca. early 1960s

 

25

Equipment for Mix Department

 

26

Equipment Slide Presentation, nd

 

27

Equipment (with negatives and proofs)

 

28

Extruders

 

29

Fryer

 

30

Glazers

 

31

Ingredient Container

 

32

Manual Turner

 

33

Manufacturing and Parts, ca. 1950s-1970s

18

1

Manufacturing and Parts, ca. mid 1980s-1990s

 

2

Manufacturing (numbered sequence)

 

3

Pie Equipment

 

4

Proof Box and Stand

 

5

Ring King Junior

 

6

Ring King Senior

 

7

Screen Drain Stand

 

8

Screens

 

9

Tables

 

10

Turner, Model TR

 

11

Miscellaneous Identified Equipment

 

12

Miscellaneous Unidentified Equipment

   

General Offices

 

13

Exterior, ca. 1940s-late 1980s

25

10

Exterior, ca. 1959-1980s [small prints]

 

11

Exterior Addition, 1961 [small prints]

   

Mix Department

 

14

Mix Department, ca. 1950s

 

15

Mix Department, ca. 1957-1967

 

16

Mix Department, ca. early 1960s

 

17

Mix Department, ca. 1961-1963

 

18

Mix Department, ca. 1966

 

19

Mix Department, ca. 1971-1973

 

20

Mix Department, n.d.

   

Quality Control Laboratory

 

21-22

Doughnuts, 1965-1966

 

23

Doughnuts, nd

 

24

Quality Control Laboratory, ca. 1950s-1960s

 

25

Stabilizer Results, ca. 1950

   

Warehouse

 

26

Warehouse, ca. 1960s-1980s

   

Subseries C: Retails Shops and Plants

19

1

Alabama: Birmingham: Crestwood Avenue

 

2

Alabama: Birmingham: Five Points

 

3

Alabama: Birmingham: Highway #11

 

4

Alabama: Huntsville: Memorial Highway

 

5

Alabama: Mobile: Dauphin Island Parkway

 

6

Alabama: Mobile: Government Street

 

7

Alabama: Mobile: Government Street [Cochran photos]

 

8

Alabama: Mobile: Springhill Avenue

 

9

Alabama: Mobile (Pritchard)

 

10

Alabama: Tuscaloosa: Birmingham Road

 

11

Alabama: Tuscaloosa: Hackberry Lane

 

12

Florida: Daytona Beach: Boardwalk

 

13

Florida: Daytona Beach: Volusia Avenue

 

14

Florida: Fort Lauderdale

 

15

Florida: Fort Walton: Eglin Parkway

 

16

Florida: Gainesville: NW 13th Street

 

17

Florida: Jacksonville: Cassat Avenue

 

18

Florida: Jacksonville: University Blvd

 

19

Florida: Melbourne: Everett Island

 

20

Florida: Melbourne: New Haven Avenue

 

21

Florida: Miami: NE 167th Street

 

22

Florida: Miami: 3301 SW 8th Street

 

23

Florida: Miami: 3650 SW 8th Street

 

24

Florida: Orlando: East Colonial Drive

 

25

Florida: Orlando (old shop)

 

26

Florida: Pensacola: Cervantes Street

 

27

Florida: Pensacola: 9th Street

 

28

Florida: Pensacola: Pace Blvd

 

29

Florida: Pensacola: Warrington Road

 

30

Florida: St. Petersburg

 

31

Florida: Sarasota: Highway #41

 

32

Florida: Tallahassee: West Tennessee Avenue

 

33

Florida: Tampa: Kennedy Blvd

 

34

Florida: Tampa: North Florida Avenue

 

35

Georgia: Albany: North Slappey Drive

 

36

Georgia: Atlanta: Gordon Street

 

37

Georgia: Atlanta: Piedmont Avenue

 

38

Georgia: Atlanta: Ponce de Leon Avenue

 

39

Georgia: Atlanta: Miscellaneous

 

40

Georgia: Augusta: Gordon Highway

 

41

Georgia: Augusta: Reynolds Street

 

42

Georgia: Augusta: 1715 Walton Way

 

43

Georgia: Macon: Pio Nono Avenue

 

44

Georgia: Savannah: 2749 Skidaway Road

 

45

Georgia: Savannah: 3141 Skidaway Road

 

46

Kentucky: Louisville: Bardstown Road

 

47

Kentucky: Louisville: Berry Blvd

 

48

Kentucky: Louisville: 7th Street

 

49

Louisiana: Baton Rouge: Florida Street

 

50

Louisiana: Baton Rouge: Plank Road

 

51

Louisiana: Baton Rouge: Miscellaneous

20

1

Maryland: Silver Spring

 

2

Mississippi: Biloxi: Highway #90

 

3

Mississippi: Ridgeland: East County Line Road

 

4

Missouri: Florissant (St. Louis): South Highway #40

 

5

Missouri: Rock Hill (St. Louis): Manchester Road

 

6

Missouri: St. Ann's (St. Louis): St. Charles Rock Road

 

7

New York: Syracuse

 

8

North Carolina: Asheville: Patton Avenue

 

9

North Carolina: Asheville: South Tunnel Road

 

10

North Carolina: Charlotte: Independence Avenue

 

11

North Carolina: Charlotte: South Blvd

 

12

North Carolina: Charlotte: South Blvd, ca. 1960-1962

 

13

North Carolina: Charlotte: 900 West Trade Street

 

14

North Carolina: Charlotte: 900 West Trade Street -- Honeybun Production

 

15

North Carolina: Charlotte: Wilkinson Blvd

 

16

North Carolina: Charlotte: Miscellaneous

 

17

North Carolina: Fayetteville: Bragg Blvd

 

18

North Carolina: Greensboro: Battleground Avenue

 

19

North Carolina: Greensboro: Greene Street

 

20

North Carolina: Greensboro: High Point Road

 

21

North Carolina: Greensboro: Miscellaneous

 

22

North Carolina: High Point: Main Street

 

23

North Carolina: Raleigh: Glenwood Avenue

 

24

North Carolina: Raleigh: 518 North Person Street

 

25

North Carolina: Raleigh: 549 North Person Street

 

26

North Carolina: Rocky Mount: Wesleyan Blvd

 

27

North Carolina: Wilmington: Carolina Beach Highway

 

28

North Carolina: Wilmington: Market Street?

 

29

North Carolina: Wilmington: Oleander Drive

 

30

North Carolina: Winston-Salem: 4th and Liberty Streets

 

31

North Carolina: Winston-Salem: Main Street

 

32

North Carolina: Winston-Salem: Stratford Road (large prints)

 

33

North Carolina: Winston-Salem: Stratford Road, ca. 1960s

21

1

North Carolina: Winston-Salem: Stratford Road, ca. 1970s-1990s

 

2

North Carolina: Winston-Salem: Miscellaneous

 

3

Ohio: Akron: Maple Street

 

4

Ohio: Columbus: East Broad Street

 

5

Ohio: Columbus: North High Street

 

6

Ohio: Lakewood: Madison Avenue

 

7

Pennsylvania: Kingston: Wyoming Avenue

 

8

Pennsylvania: Philadelphia: 2401 Super Highway

 

9

Pennsylvania: Scranton: Moosic and Front Streets

 

10

Pennsylvania: Scranton: Wyoming Avenue

 

11

South Carolina: Charleston: Avondale Avenue

 

12

South Carolina: Charleston: Mt. Pleasant

 

13

South Carolina: Charleston: North Rivers Avenue

 

14

South Carolina: Charleston: Savannah Highway

 

15

South Carolina: Charleston: Miscellaneous

 

16

South Carolina: Columbia: Main Street

 

17

South Carolina: Columbia: Taylor Street

 

18

South Carolina: Florence: South Irby Street

 

19

South Carolina: Florence: West Palmetto Street

 

20

South Carolina: Florence: Miscellaneous

 

21

South Carolina: Greenville: Augusta Road

 

22

South Carolina: Greenville: North Pleasantburg Drive

 

23

South Carolina: Greenville (old shop)

 

24

South Carolina: Myrtle Beach: NW 8th Avenue

 

25

South Carolina: Myrtle Beach: Ocean Blvd

 

26

South Carolina: Myrtle Beach: South Kings Highway

 

27

South Carolina: Rock Hill: Cherry Road

 

28

South Carolina: Spartanburg: 351 North Church Street

 

29

South Carolina: Spartanburg: 793 North Church Street

 

30

Tennessee: Chattanooga: Brainerd Road

 

31

Tennessee: Chattanooga: Ringgold Road

 

32

Tennessee: Kingsport: East Center Street

 

33

Tennessee: Kingsport: East Stone Drive

 

34

Tennessee: Knoxville: Kingston Pike

 

35

Tennessee: Knoxville: Magnolia Avenue

 

36

Tennessee: Knoxville: Miscellaneous

 

37

Tennessee: Memphis: Elvis Presley Blvd

22

1

Tennessee: Nashville: 5th and LaFayette Streets

 

2

Tennessee: Nashville: 1201 Gallatin Road

 

3

Tennessee: Nashville: 321 LaFayette Street

 

4

Tennessee: Nashville: Thompson Lane

 

5

Tennessee: Nashville: 2722 West End Blvd (old shop)

 

6

Tennessee: Nashville: 3404 West End Blvd

 

7

Tennessee: Nashville: Miscellaneous

 

8

Virginia: Alexandria: Prince Street (old shop)

 

9

Virginia: Alexandria: Richmond Highway

 

10

Virginia: Bristol: Wagner Street

 

11

Virginia: Chesapeake: Indian River Road

 

12

Virginia: Falls Church: Leesburg Pike

 

13

Virginia: Hampton: West Mercury Blvd

 

14

Virginia: Newport News: Warwick Road

 

15

Virginia: Norfolk: Ballentine Blvd

35

5

Virginia: Norfolk: Ballentine Blvd: Exterior Storefront, ca. 1950s [large print]

 

16

Virginia: Norfolk: Colonial Stores

 

17

Virginia: Norfolk: Little Creek Road

 

18

Virginia: Portsmouth: Airline Blvd

 

19

Virginia: Richmond: West Broad Street

 

20

Virginia: Roanoke: Melrose Avenue

 

21

Virginia: Roanoke (old shop)

 

22

Virginia: Virginia Beach: Virginia Beach Blvd

 

23

West Virginia: Charleston

35

5

West Virginia: Charleston: Interior shots, ca. 1945 [large prints]

   

Subseries D: General Photographs -- Large Prints

   

Customers

 

24

Miscellaneous, ca. 1953-1980s

   

Employees

 

25

General: Miscellaneous

 

26

Service Awards: Negatives

   

Exterior Shop Views

 

27

Exterior Design Models, ca. 1988-1994

 

28

Exterior Shop Views, ca. 1953-1977

 

29

Potential Store, n.d.

   

Fundraising

 

30

Fundraising, ca. 1950s-early 1980s

 

31

Winston-Salem, ca. 1977-1898

   

Production Area

 

32

Doughnut Production, ca. early-mid 1960s

 

33

Doughnut Production Equipment, nd

23

1

Doughnut Production, Miscellaneous

 

2

Fried Pie Production, ca. late 1950s-early 1960s

 

3

Fried Pie Production, 1961

 

4

Fried Pie Production, ca. mid-late 1960s

 

5

Fried Pie Production, Miscellaneous, n.d.

 

6

Honeybun Production, ca. late 1950s

 

7

Production Area, ca. 1960s

 

8

Production, Miscellaneous, ca. 1950s-1960s

   

Retail Area

 

9

Retail Area, ca. 1950s-1970s

 

10

Exterior, ca. 1950s-mid 1990s

   

Trucks

 

11

Trucks, ca. late 1930s

 

12

Trucks, ca. late 1940s

 

13

Trucks, ca. late 1950s

 

14

Trucks, ca. 1960s

 

15

Trucks, ca. 1960s-mid 1970s

 

16

Trucks, ca. 1970s-1980s

   

Miscellaneous

 

17

Miscellaneous

   

General Photographs—Small Prints

26

1

Customers, ca. 1971-1990s

 

2

Employees: General, ca. 1950s-1960s

 

3

Employees: General, ca. 1970s

 

4

Employees: General, ca. 1980s-1990s

 

5

Employees: Service Awards, ca. 1962-1980s

 

6

Employees: Service Awards: Clarence Reaves, ca. late 1970s

 

7

Exterior Shop Views: Exterior Design Models, ca. 1988-1994

 

8

Exterior Shop Views: General, ca. 1953-1980s

 

9

Fundraising

 

10

Production Area: Doughnut Production, ca. 1950s

 

11

Production Area: Doughnut Production, ca. 1960s

 

12

Production Area: Doughnut Production, 1966

 

13

Production Area: Doughnut Production, ca. 1970s

 

14

Production Area: Fried Pie Production, ca. 1950s

 

15

Production Area: Fried Pie Production, ca. 1960s

 

16

Production Area: Fried Pie Production, ca. 1970s

 

17

Production Area: Honeybun Production, ca. 1950s-1970s

 

18

Production Area, ca. 1970s

 

19

Retail Area, ca. 1950s-1970s

 

20

Signage: Exterior, ca. 1950s-mid 1970s

 

21

Signage: Interior, nd

 

22

Trucks, ca. 1980s-early 1990s

   

Subseries E: Trade Shows

23

18

International: Greece

 

19

International: Indonesia (Ceylon), Japan, and Pakistan

 

20

United States: Atlanta and St. Louis

26

23

United States: Location Unknown, ca. 1978-1982 [small prints]

   

Subseries F: Products and Packaging -- Large Prints

23

21

Display Samples for Grocery Store: Custom, ca. late 1970s-early 1980s

 

22

Display Samples for Grocery Store: Shelf, ca. late 1970s-early 1980s

 

23

Display Samples for Grocery Store: Table, ca. late 1970s-early 1980s

 

24

Doughnut Packaging, ca. 1950s?

 

25

Doughnut Packaging, ca. 1960s

 

26

Doughnut Packaging, 1966

24

1

Doughnut Packaging, ca. late 1970s-1990s

 

2

Doughnut Packaging, Miscellaneous

 

3

Doughnuts, 1961

 

4

Doughnuts, n.d.

 

5

Doughnuts, Miscellaneous

 

6

Fried Pie Packaging, ca. 1940s-1960s

 

7

Grocery Store Displays, ca. 1959-1990s

 

8

Honeybun Packaging, ca. 1960s

 

9

Honeybuns (with transparencies), ca. 1980s

 

10

Honeybuns, n.d.

 

11

Krispy Kreme Coffee Cups, ca. 1950s-1960s

 

12

Packaging in Krispy Kreme News, Transparencies, ca. 1964

 

13

Transparencies, ca. late 1970s

   

Products and Packaging—Small Prints

25

12

Display Samples for Grocery Store, ca. 1963-1982

 

13

Doughnut Packaging, ca. 1963-1966

 

14

Doughnut Packaging, ca. 1970-1972

 

15

Doughnut Packaging, ca. 1978-1982

 

16

Doughnut Packaging, ca. 1990s

 

17

Doughnut: Cake, ca. 1971

 

18

Doughnut: General, ca. 1961-1972

 

19

Doughnut: Holiday Specials, ca. 1962-1980s

 

20

Doughnut: Yeast, ca. 1971

 

21

Fried Pie Packaging, ca. 1965-1966

 

22

Fried Pies, ca. 1961

 

23

Grocery Store Displays, ca. 1970-1991

 

24

Honeybuns, ca. 1981

 

25

Packaging, Miscellaneous, ca. 1961-1990

   

Subseries G: Advertising and Promotions

 

26

Advertising Display in Airport, ca. 1965-1971 [small prints]

 

27

Advertising Signs, ca. 1970s-1980s [small prints]

 

28

Advertising to Potential Franchisees/Associates, ca. 1990s [small prints]

 

29

Promotions: Davey Allison's Race car, ca. 1991 [small prints]

24

14

Miscellaneous (car and poster)

   

Subseries H: Photo Albums

36

1

Exterior and Interior Views of Retail Shops

38

1

"Krispy Kreme Doughnut Co." ca. 1950s-1960s

 

2

"Krispy Kreme Album 1962"

39

1

"Plant and Production" ca. 1960s

 

2

Production Equipment Album, ca. 1960s-early 1970s

 

3

Social Gatherings Album, ca. 1951-1971

   

Subseries I: Tour Given to Smithsonian Staff

27

1

Stratford Road Store -- Winston-Salem

 

2

Corporate Office Suites

 

3

Ivy Avenue Headquarters -- Exterior and signs

 

4

Quality Control Laboratory: Mixing Area

 

5

Quality Control Laboratory I

 

6

Quality Control Laboratory II

 

7

Mix Department: Delivery of Ingredients

 

8

Mix Department: Conveyor System and Train Cars

 

9

Mix Department: Control Booth and Equipment

 

10

Mix Department: Bagging

 

11

Distribution Department

 

12

Warehouse

 

13

Equipment Department

   

SERIES: 7 AUDIOVISUAL MATERIALS, 1964-1997

    Subseries A: Film
 

OF   594.1

Krispy Kreme Corporate, 1964-1965

Descriptive Summary:  300f., 16mm, color, silent

A compilation reel consisting of:

1.  Scenes from a 1964 executive tour of a new Krispy Kreme donut shop and factory in Georgia, some production footage.  Same facility as in OF594.3

2.  December 9, 1964, A corporate meeting, footage of speeches, dinner, some factory footage showing arranging donuts on a conveyor belt, the automatic fryer, frying donuts and turning, the automatic glazer.

3.  ca. 1965, A boat tour with some Krispy Kreme executives, some footage at one of the executive’s home featuring an outdoor lake (this section single perf.).

Copyright: 1964-1965

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s):

 

OF 594.2

Krispy Kreme Manufacturing, 1964-ca. 1975

Descriptive Summary:  400f, 16mm, color, silent

A compilation reel consisting of:

1.  Two men loading a dough mixing machine.  1964

2.  Same footage as #1 with the addition of setting the (time?) and water.  1964

3.  Hand kneading and rolling of donut dough from two angles. There is also footage of an automatic roller and donut cutting machine.  ca. 1975

4.  What appears to be a donut dough mixing and kneading machine.  At times the kneader is stopped and the dough is checked for texture.  The final footage is a shot of a timer.  ca. 1965

5.  An employee hand glazes yeast donuts.  The remaining footage details hand frying and glazing.  Same employee as in #4 above, ca. 1975

6.  Footage documents part of the process of making cake donuts as opposed to yeast donuts.  ca. 1964

7.  Fruit pies passing through an automatic glazing machine, a shot of fruit pie products, final shot is assembly line packaging of fruit pies for shipment.  ca. 1967

Copyright: 1964-1975

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s):

 

OF 594.3

Krispy Kreme Tour, 1964

Descriptive Summary:  375f., 16mm, color, silent

This film documents a Krispy Kreme corporate tour to a new facility near Atlanta, Georgia.  The footage includes travel scenes as well as good documentary footage of operations in the new factory.  This is the same facility as in OF594.1(1).  There are also scenes of corporate executives visiting the Battle of Atlanta cyclorama and Stone Mountain.

Descriptive Summary:  b&w, a compilation reel created by Ernie Smith

Copyright: 1964

Corporate Creator: Krispy Kreme

Producer:    Director:

     
 

OF 594.4

OF 594.4(2)

Doughnut Nut

Descriptive Summary: 16mm, color, sound, :30, a commercial for Krispy Kreme doughnuts

Copyright: 1981

Corporate Creator: Krispy Kreme

Producer: Long, Haymes & Carr, Inc.

Director:

Performer(s): unidentified

    Subseries B: Video
 

OV 594.1

Krispy Kreme News Real, Volume 1, #1

Descriptive Summary: 2" video, color

Copyright: January 1995

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV 594.2

Krispy Kreme News Real, Volume 1, #2

Descriptive Summary: 2" video, color

Copyright: April 1995

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV  594.3

Krispy Kreme News Real

Descriptive Summary: 2" video, color, 15:30

Copyright: March 1997

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV  594.4

Krispy Kreme, Product Training Specialist

Descriptive Summary: 2" video, color, 1:03:00, a training video

Copyright: 1996

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV 594.5

Krispy Kreme, Processing Specialist Training

Descriptive Summary: 2" video, color, 22:00, a training video

Copyright: 1996

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV  594.6

Krispy Kreme, Sales Specialist Training

Descriptive Summary: 2" video, color, 25:00, a training video

Copyright: 1996

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV 594.7

Krispy Kreme, "Doughnuts Made Easy"

Descriptive Summary: 2" video, color, 10:30, a training video

Copyright:

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV 594.8

Krispy Kreme, Store Tour Training

Descriptive Summary: 2" video, color, 3:00, a training video

Copyright: June 1995

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV 594.9

Krispy Kreme, Partnership for Education

Descriptive Summary: 2" video, color, 11:20, Western Alamance Fund Raisers 1 & 2

Copyright: 11/10/94

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV 594.10

Krispy Kreme, Training

Descriptive Summary: 2" video, color, management trainees doing customer service role playing, taped at training store & Ivy Ave.

Copyright: Fall 1995

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV 594.11

Krispy Kreme, Atlanta Trip

Descriptive Summary: 2" video, color

Copyright:

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OV 594.12

Krispy Kreme, Joe McAleer

Descriptive Summary: 2" video, color

Copyright:

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

    Subseries C: Comunicon, Inc. Training Film Cassettes
 

OF 594.5

Krispy Kreme Training: Employee Procedure

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

 

OF 594.6

Krispy Kreme Training: Sales Techniques

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

 

OF 594.7

Krispy Kreme Training: Display and Packaging for Retail Sales

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

 

OF 594.8

Krispy Kreme Training: Cash Register Procedures

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

 

OF 594.9

Krispy Kreme Training: Production Employee Orientation

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

 

OF 594.10

Krispy Kreme Training: Brew Tank, Glaze Cooker, Glazer

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

 

OF 594.11

Krispy Kreme Training: Stacker, Conveyors, Wrapping Machine, Jelly Pump

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

 

OF 594.12

Krispy Kreme Training: Extruder, Proof Box, Fryer - Operation

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

 

OF 594.13

Krispy Kreme Training: Extruder, Proof Box, Fryer - Care and Cleaning

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

 

OF 594.14

Krispy Kreme Training: Cake Fryer

Descriptive Summary: Labelle training film (16mm)/(1/4" audio) cassette, color

Copyright: 1977

Corporate Creator: Krispy Kreme

Producer: Comunicon, Inc.

Director:

Performer(s): unidentified

   

Subseries D: Commercially Produced Video

 

OV 594.13

Doughnut Nut

Descriptive Summary: 2" video, color, sound, :30, a commercial for Krispy Kreme doughnuts

Copyright: November 6, 1981

Corporate Creator: Krispy Kreme

Producer: Long, Haymes & Carr, Inc.

Director:

Performer(s): unidentified

 

OV 594.14

OV 594.14(2)

Car

Descriptive Summary: 2" video, color, sound, :30, a commercial for Krispy Kreme doughnuts

Copyright:

Corporate Creator: Krispy Kreme

Producer: Long, Haymes & Carr, Inc.

Director:

Performer(s): unidentified

   

AUDIO

 

OV 594.1

OT 594.1(2)

Doughnut Nut

Descriptive Summary: 2" audio, sound, :32, a commercial for Krispy Kreme doughnuts

Copyright: November 1982

Corporate Creator: Krispy Kreme

Producer: Long, Haymes & Carr, Inc.

Director:

Performer(s): unidentified

 

OT 594.3

Doughnut Nut (Variation)

Descriptive Summary: 2" audio, sound, a commercial for Krispy Kreme doughnuts

Copyright: November 1982

Corporate Creator: Krispy Kreme

Producer: Long, Haymes & Carr, Inc.

Director:

Performer(s): unidentified

 

OT 594.4

Krispy Kreme Doughnuts

Descriptive Summary: 2" audio, sound, commercials and out-takes

1.  ASmile@

2.  AHeavenly@

3.  ADoughnut Nut@

4.  Out-takes

Copyright: November 1982

Corporate Creator: Krispy Kreme

Producer: Long, Haymes & Carr, Inc.

Director:

Performer(s): unidentified

 

OT 594.5

Doughnut

Descriptive Summary: 2" audio, sound, :30, a commercial for Krispy Kreme doughnuts

Copyright:

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OT 594.6

Krispy Kreme

Descriptive Summary: 2" audio, sound, four cuts

1. :30, original

2. :30, adjusted

3. :60

4.  Vocal

Copyright: August 3, 1979

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OT 594.7

Krispy Kreme Radio

Descriptive Summary: 2" audio, sound, four cuts

1. :60

2. :60

3. :60

4. :60

Copyright:

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

 

OT 594.8

OT 594.8(2)

Make A Donut Stop

Descriptive Summary: 2" audio, sound, seven cuts

1. :60, full vocal donut

2. :60, longer donut

3. :60, Instrumental

4. :30, full vocal donut

5. :30, longer donut

6. :30, tag

7. :30, instrumental

Copyright:

Corporate Creator: Krispy Kreme

Producer:

Director:

Performer(s): unidentified

TOP

E-mail: archivescenter@si.edu
Revised: April 8, 2004