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Enger Motor Car Company radiator emblem

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Enger Motor Car Company radiator emblem
Smithsonian Institution

IN CONTEXT

This object appears in the following sections:


Work and Industry
What is an emblem? — Introduction


The Enger Motor Car Company radiator emblem
Catalog #: 325,528, Accession #: 260,303
Currently on display
From the Smithsonian Collection
The first Enger was a 2-cylinder vehicle, but it quickly evolved to the Twin Six, which was one of the earliest 12-cylinder models in America. The 1917 model had the ability to convert from 12 to 6 cylinders by means of a lever on the steering column. This feature was advertised as a method for conserving gasoline.
Physical Description

Dimensions (in mm): 6.3 L x 8.9 W x .3 D I

nscriptions: THE ENGER MOTOR CAR CO. ENGER CINCINNATI

Materials: metal

Colors: blue, white, silver

Details
Dates Used:
1909 - 1917
Locations:
Ohio
Note:
Cincinnati, Ohio
Credit:
Gift of Hubert G. Larson
History
Radiator emblems were colorful metal plates with a manufacturer's name or logo that attached to the radiators of early automobiles. Varying in shape and size, but never more than a few inches across, the emblems were small branding devices. As vehicles became more popular in a national market, people began associating the company name and logo on different vehicle models with a specific manufacturer. Radiator emblems sometimes indicated the type of engine or place of manufacturing. Other times they appealed directly to a driver’s sense of style and class by using iconic images or a catchy motto.
Related People, Places, and Events
Donor
Hubert G. Larson
In 1964 Hubert G. Larson donated a collection of 278 radiator emblems to the Smithsonian.


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