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TITLE
War Gum: "'Human Hands' Warn Newspaper Publishers"
 
DESCRIPTION
War Gum: "'Human Hands' Warn Newspaper Publishers" (No. 88)

Text on reverse of card: "Japanese terrorists, as well as Chinese, kept the military police of Shanghai constantly on their toes during the occupation of the city by Tokio troops. Japanese soldiers were at the mercy of attacks from embittered Chinese, while the Chinese newspapers of the city were constantly in peril of Japanese terrorists. On March 1, 1938, a messenger entered the office of the Ta Mei Wan Pao -- the Chinese edition of the American-owned Shanghai Evening Post -- with a large package under his arm. Hurling it on the desk of the mystified editor of the newspaper, he turned to run away when he was caught by a policeman who had become suspicious and had followed him inside the office. The box contained a ghastly warning... dismembered human hands, and a written threat against anti-Japanese activities! The newspaper office had previously been bombed, and this new warning was believed to be the work of the same Japanese terrorists. To know the HORRORS OF WAR is to want PEACE. This is one of a series of 240 True Stories of Modern Warfare. Save to get them all. Copyright 1938, Gum, Inc., Phila., Pa."
 
CONTEXT
"Bubble-gum cards emerged from their wrappers, smelling of powdered sugar, in comic-book colors with armies and soldiers, tanks and planes, blood and gore...There was a message on each to justify their acquisition to the parents who provided the pennies: "To know the HORRORS OF WAR is to want PEACE." We kids hardly noticed....
A curious, comic-book war survives on the cards, the dream visions of gum-company copywriters. Whether the scenes were gruesome or glorious, the colors were always as bright as the outlook for victory. The enemy was always vicious and often cowardly, while our side was always brave and fought like heroes."
Stanley Weintraub, "The Bubble Gum Wars," in MHQ
 
CREDIT
Gum, Inc.
Courtesy of Carl Sheeley
 
DATE
1938